Youtube Growth Hacking: How to Drive Massive Traffic to Your Channel And Turn People Into Rabid Fans (Social Media Marketing) (Volume 2)

In today’s Internet era, the importance of having an online presence cannot be overstated and one of the Internet’s biggest platforms is YouTube. The website sees roughly 15 billion visitors a month, which offers a lot of opportunity for anyone who can find a success concept. Whether you are an individual looking to build a channel on YouTube to make a career for yourself out of it, or you are representing a business and want to grow a channel to support your company, finding a following on YouTube can be rewarding. It is difficult to achieve, and in this book, you will learn the many techniques available to grow your channel from the ground up on YouTube.

The techniques in this book will mostly be those that will create sustained and not just temporary or fabricated success. Techniques like collaborating with fellow content creators and engaging with the community so that your videos can be found are the types of things focused on. It will cover the stuff that can be done with little or no money, as success on YouTube is not really dependent upon having a great amount of cash on hand to spend on your channel. It is understood that most people starting out on YouTube do not have a large budget to work with.

You will learn what SEO means and how important it is to your channel and its growth. You will also learn how to use SEO correctly to help the people that want to watch your videos find them. You will see the importance of making thumbnails for your videos that really draw the attention of people browsing through different options on the website, so that you will get more clicks on your videos. You will understand the type of production quality necessary these days to gain a large following. People no longer accept low quality video production or bad audio clips from their YouTube videos. The topic of viral videos is covered and how to avoid being only a temporary success from one of your videos going viral.

Recent changes to YouTube’s policy about monetization on the website is covered in length, as well as what the new rules include and what you have to do before you can make money with your videos. In light of these new rules, the book explains the type of game plan that should be implemented for long-term success. Other things examined include the importance of consistency and how it matters to the growth of your channel. Also, you will find how each content creator on the platform has to decide if they want to make videos at the risk of losing quality, or spend a long time on each one to ensure a higher standard of content.

Overall, in this book every pitfall that beginners to YouTube struggle with is pointed out as well as ways to avoid them are laid out in plain English such that anyone can understand. Every tactic that can help grow a YouTube channel is listed and examined in detail, while also noting any possible downsides to each. This book helps anyone wanting to get started on the video sharing platform and grow their channel from nothing to something incredible. This book is meant for both individuals or businesses, as the rules easily apply to everyone. It will help those who want to grow on a platform that is extremely populated with content creators, the way YouTube is now. As the website has grown to such a widely used platform, it also means that there is a lot money to be made by putting videos on it. Because of this, there are more people than ever making videos on the YouTube site. This is why the book is so important, as it will give anyone who reads it a small advantage over everyone else with whom they will be competing for views; every little bit counts in a field of many.

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How to Edit Videos That People Want To Watch

Go beyond what buttons to push on your computer and what trendy effects to use in your videos. Transform your editing with skills that you can apply to any project, no matter what software program you use. Whether you run a video production studio or you’re an independent freelancer, a YouTuber or in-house content creator, this short, easy-to-read and easy-to-apply book will give you the tools you need to assemble your videos quickly and powerfully. Apply these skills whether you’re editing videos for web, social media, corporate businesses or non-profits. Discover why an edit point works or doesn’t, what kinds of edits to use, when to cut your footage to the best advantage, where to use effects and transitions, and how to weave everything together into a compelling story for your audience. Learn how to cut and make videos that keep your viewers engaged and watching until the very last frame.

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Picture Perfect Lighting: An Innovative Lighting System for Photographing People

Roberto Valenzuela is a photographer and educator who has a talent for identifying areas where photographers regularly hit roadblocks and a passion for developing clear and concise systems that allow photographers to break through those barriers and become better, more confident practitioners of their craft. His two previous books, Picture Perfect Practice and Picture Perfect Posing, shattered the mold of instructional photography books as they empowered readers to advance their composition and posing skills. Picture Perfect Lighting, the third book in the Picture Perfect series, brings that same spirit and approach to teaching lighting. With it, Roberto empowers photographers to embrace lighting as a source of creativity and expression in service of their vision for the image.

In Picture Perfect Lighting, Roberto has created a truly original system for understanding and controlling light in photography. After discussing the universal nature of light, Roberto introduces the five key behaviors of light, which are essential to understand in order to improve your knowledge of light. With those behaviors established, Roberto introduces his concept of “circumstantial light,” an ingenious way of examining and breaking down the light around you in any given situation. Providing a detailed analysis of circumstantial light, Roberto develops the top ten circumstantial light elements you need to know in order to fully harness the power of the light around you to create an image that is true to your vision.

But how will you know if the circumstantial light is enough? The final piece of the Picture Perfect Lighting system is Roberto’s “lighting benchmark test,” a brilliant method for determining the quality of the light in any given situation. It is with the lighting benchmark test that you will determine if and when you need to use “helper light,” the light that is needed or manipulated in order to “help” the circumstantial light so that your vision comes to life. Helper light is created with diffusers, reflectors, flashes, strobes, and light modifiers. Picture Perfect Lighting covers all of this in depth.

Don’t limit yourself to using only one kind of light, and don’t depend on Photoshop actions and plug-ins to create the “wow” factor in your images. That is the job of light. With Picture Perfect Lighting by your side, you will learn to master light. With that mastery, you will finally have the ability to create that true “wow” factor in camera―and in your photographs.

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